In a nut shell the scammer emails thousands of random people telling them that they have won the lottery, in this case Euromillions. The sucker... believe this tripe even though he has not played. But the caveat of the scam is that they must pay the scammer upfront for some kind of fee to receive the funds (and advanced fee).
It comes in many different shapes and forms...
This is a very funny video which takes the piss out of one of these scammers...

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